- World premiere of new three-door cee’d at Frankfurt Motor Show
- Longer, lower and lighter model promises ‘a great drive’
(SEOUL) July 26, 2007 -- Kia Motors Corporation has revealed the first ‘preview image’ of its exciting new Kia Pro-cee’d three-door hatchback model which will make its World Premiere at this year’s Frankfurt International Motor Show on 11 September.
Based closely on the earlier pro_cee’d concept car shown at the Paris Motor Show in 2006, the new production model has been developed by Kia’s design team in Europe under the direction of Chief Design Officer, Peter Schreyer.
“Longer, lower and lighter than its five-door sister car, the new Kia Pro-cee’d is going to be a great drive,” enthused Mr. Jean-Charles Lievens, Senior Vice President Kia Motors Europe. “Combining real style and genuine practicality, our new three-door cee’d is sure to delight existing Kia customers and attract a new group of European consumers who have not yet considered our brand.”
Manufactured in Slovakia, the Pro-cee’d will be the third member of the Kia cee’d family, joining the popular cee’d five-door and recently launched wagon models to make Kia an especially strong challenger for C-segment sales in Europe.
Production of the Pro-cee’d model range is scheduled to begin in November with first
customer sales during the early months of 2008.
Kia Motors Corporation (www.kia.com) -- one of the fastest growing automakers in the world -- was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world’s premier automotive brands. Kia’s 12 manufacturing and assembly operations in 8 countries produce more than 1.3 million vehicles a year that are sold and serviced through a network of distributors and dealers covering 165 countries. Kia today has over 33,000 employees and annual revenues of almost $19 billion. It is the major sponsor of the Australian Tennis Open and an official worldwide sponsor of the Davis Cup. From 2007 to 2014, Kia will be an official automotive partner of FIFA -- the governing body of the FIFA World Cup. Kia Motors Corporation’s brand slogan -- “The Power to Surprise” -- represents the company’s global commitment to surpassing customer expectations through continuous-automotive innovation.